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Good to Great

By: Jim Collins - Read: Feb 10, 2023 - Rating: 7/10

A few simple ideas on how to turn a good company into a consistently great company, backed by a data-driven study on real companies.

The strategies are all intuitive. This is also more of a correlative study than a causational one, so it's hard to say that the factors Collins choose's to highlight are the exclusive set necessary to succeed.